• Available for select projects — 2026

  • Available for select projects — 2026

  • Available for select projects — 2026

  • Available for select projects — 2026

  • Available for select projects — 2026

  • Available for select projects — 2026

Case study

02

Vorqen

Turning complex market data into a calm, confident product. Brand, platform and site designed as one system.

Client

Vorqen Analytics

Industry

Financial Intelligence

Services

Brand / Product / Web

Timeline

7 weeks

Year

2026

Vorqen case study cover

01 / The brief

01 / The brief

Vorqen turns complex market data into decisions. We designed the brand, the product and the site as one system, so the experience feels calm from the first visit to the daily dashboard.

02 / The work

02 / The work

A

The challenge

Powerful software that looked intimidating. New users were dropping out before they reached the insight the product was built to deliver.

B

Our approach

We built a visual language around clarity, with a single accent colour reserved for the number that matters, and rewrote onboarding around one question at a time.

Vorqen Analytics project image 1
Vorqen Analytics project image 2
Vorqen Analytics project image 3

03 / The outcome

The
results.

Onboarding completion rose sharply and the product became the main reason customers gave for staying.

Onboarding completion rose sharply and the product became the main reason customers gave for staying.

00%

Faster onboarding

00%

Faster onboarding

00%

Faster onboarding

00%

Customer retention

00%

Customer retention

00%

Customer retention

00k

Active users in year one

00k

Active users in year one

00k

Active users in year one

In their words

“Our product finally looks as confident as the data behind it. Sales conversations start in a different place now.”

Jonas Reiter

Chief Product Officer — Vorqen

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Vyora case study cover

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